The Royer Corporation Blog

5 Tips For Marketing Your Bar or Restaurant During Fall

Posted by Royer Corporation Team

Oct 2, 2017 1:34:08 PM

The leaves are beginning to fall and those cool, crisp nights we know and love are becoming more frequent. As we kick off the month of October, many restaurant owners are likely putting together strategic marketing ideas that will increase traffic during the fall season. 

Please feel free to use the tips below to craft your own fall promotions. Also, please share your ideas in the comments section!
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Topics: Restaurant Branding, Bar Promotion, Restaurant Marketing

Trader Vic's President & CEO Writes Glowing Royer Swizzle Stick Testimonial

Posted by Royer Corporation Team

Jul 7, 2017 3:54:45 PM

At Royer Corporation, we have many repeat clients who have been doing business with us since the 1970's and 1980's. Trader Vic's, the home of the original Mai Tai cocktail, has always been a great pleasure to work with over the years. 

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Topics: Restaurant Branding, swizzle sticks, Advertising, Trader Vic's, Royer Corporation Reviews

New Custom Swizzle Sticks At Lowell's Restaurant & Bar In Seattle!

Posted by Royer Corporation Team

Apr 17, 2017 1:24:14 PM

Lowell's Restaurant & Bar in Seattle is one of our newest customers and we are excited for the opportunity to work with them on a flashy new custom swizzle stick design! Along with their logo, Lowell's personalized stirrers feature the founding date, 1957, along with the slogan, "Almost Classy," with the website URL down the shank. Molded in vibrant orange and stamped in bright white, these swizzle sticks are sure to be a keepsake for visitors to Lowell's, one of the Emerald City's most historic spots to dine and drink. 

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Topics: Restaurant Branding, swizzle sticks, Restaurant Marketing

Custom Picks Top Off Cracker Barrel's New Cast Iron Pressed Burgers!

Posted by Royer Corporation Team

Mar 20, 2017 2:51:30 PM

The Royer Corporation team is excited for the opportunity to partner with Cracker Barrel on one of their newest menu items, Cast Iron Sandwich Platters! Each new burger will be sporting a custom wooden sandwich pick from Royer Corporation.

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Topics: Restaurant Branding, Wooden Picks

Custom Picks Garnish Burgers At Ely, Minnesota's Rockwood Bar & Grill!

Posted by Royer Corporation Team

Mar 6, 2017 10:45:17 AM

Rockwood Bar & Grill in Ely, Minnesota is a family owned and operated establishment that is known for great food and friendly service. When patrons visit the Rockwood, they are guaranteed a relaxing atmosphere & made from scratch food! 

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Topics: Restaurant Branding, Bar Branding, Custom Burger Picks, Restaurant Marketing

4 Ways For Restaurants To Leverage User-Generated Content

Posted by Royer Corporation Team

Jan 17, 2017 11:44:26 AM

As we close out 2017, many restaurant owners are looking for new ways to attract business to their establishments. One trend that continues to gain traction over time is the idea of leveraging user-generated content (UGC) as a marketing tool. 

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Topics: Restaurant Branding, Restaurant Marketing

3 Marketing Tips For Single Location & Chain Restaurants In 2017

Posted by Royer Corporation Team

Jan 5, 2017 10:39:43 AM

A new year means a fresh start for single-location & chain restaurant businesses who are seeking to grow their brands & put the competition in the rear view mirror. If you're in the process of brainstorming marketing initiatives you can put into play in 2017, we encourage you to take a look at the 3 proven ideas below!

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Topics: Restaurant Branding, Chain Restaurants, Restaurant Marketing, Single Location Restaurants

5 Restaurant Marketing Ideas To Jump-Start 2018

Posted by Royer Corporation Team

Dec 7, 2016 2:35:46 PM

With 2018 just around the corner, what fresh, new marketing & promotional ideas do you have in place for your restaurant business? If you could use a couple of tips to provide some inspiration, you're in the right place! Below are 5 marketing ideas to consider as you plan for next year. 
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Topics: Restaurant Branding

Party Fowl In Nashville Serves Iconic Hot Chicken With Custom Picks!

Posted by Royer Corporation Team

Oct 24, 2016 11:44:57 AM

Located in the heart of downtown Nashville, Party Fowl delivers exceptional Hot Chicken in a one-of-a-kind atmosphere. The restaurant features 13 big screen TV's & a stage for live music. Check out this recent piece published in The Tennessean that details some of Party Fowl's exciting new dishes!

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Topics: Restaurant Branding, Custom Branded Garnishing Tools, Hot Chicken Picks

3 Ways Custom Shrimp Cocktail Picks Are Adding Value At 2016 BMW Championship

Posted by Royer Corporation Team

Sep 7, 2016 4:18:02 PM

In early 2016, the Royer team began working with the legendary St. Elmo Steak House. We now have the pleasure of manufacturing custom, branded shrimp cocktail picks that garnish St. Elmo's signature dish. 

St. Elmo's custom plastic fork design features their iconic logo & is used to spear the lemon wedges that are included in each presentation. 

This year's 2016 BMW Championship is taking place at Crooked Stick Golf Club in Carmel, Indiana. Given the close proximity to downtown Indianapolis, it is certainly fitting that St. Elmo Shrimp Cocktail is being served at the event. 

After coming across a number of incredible images on social media this week, we wanted to discuss 3 ways that St. Elmo's custom, branded forks are adding promotional value at this week's BMW Championship.

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Topics: Restaurant Branding, Food & Drink Presentation, Custom Branded Garnishing Tools, Restaurant Sponsorships

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