The Royer Corporation Blog

How Restaurants & Bars Can Appeal to the Millennial Generation

Posted by Lauren Goebel

Feb 15, 2018 11:50:44 AM

Millennials represent the future and they are now responsible for making purchasing decisions in all aspects of life. They are the largest since the Baby Boomers and Millennials are projected to be the most educated of any American generation. This is not only in terms of formal education— but also general awareness and knowledge of what is happening globally because of the internet.   

Currently, as a whole, Millennials have the lowest level of employment and are the lowest earning generation. They are, however, expected to have the biggest spending power because of their size. This is why knowing what they look for and what they like is so important for businesses.

The bar and restaurant industries should absolutely be well-versed in marketing to Millennials, as they are very social people! Below are some ideas that can attract Millennials to bars and restaurants!

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Topics: Garnish Picks, Plastic Swizzle Sticks, Custom Cocktail Stirrers, Bar Trends

More Than Just a Party; Mardi Gras Tradition Began in Mobile, Alabama

Posted by Lauren Goebel

Feb 8, 2018 2:22:02 PM

Depending on what part of the country you live in, you may have differing views of Mardi Gras and what it involves. For me growing up in Indiana, I have for the majority of my life associated it with going to Catholic school and getting ready for the Lenten season.

When I went off to college in southern Alabama, that all changed. I was right in the heart of where Mardi Gras began—Mobile, Alabama. There, almost everyone was off of work and out of school. For many locals, Mardi Gras was a day to spend time having fun with the family. It's a time of year that every family looks forward to and plans for months in advance.

Mardi Gras is the annual Carnival celebration in Mobile, Alabama. It is the oldest annual Carnival celebration in the United States, started by Frenchman Nicholas Langlois in 1703 when Mobile was the capital of Louisiana. - Wikipedia

Do any of the below activities ring a bell? Let's talk a little bit about some of the things people wanting to experience Mardi Gras should do to celebrate!

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Topics: Cocktail Picks, Royer on Amazon, Garnish Picks, Made in USA, Custom Cocktail Stirrers, Mardi Gras

Super Bowl LII: Turn Your Living Room Into a Tailgate Party 

Posted by Lauren Goebel

Jan 23, 2018 10:51:42 AM

It is almost that time of the year where we get together and enjoy our two favorite things, food and football. That means now is a great time to start your shopping list. Starting early gives you a chance to make sure you have everything you need before the day of the Super Bowl. This also allows you to get great deals at the grocery store and avoid the crowds. Here are a few foods that you should definitely consider having on-hand at your Super Bowl Party

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Topics: Garnish Picks, Plastic Swizzle Sticks, Custom Cocktail Stirrers, tailgate parties

Custom Plastic Seafood Forks Elevate Appeal of Food Presentations

Posted by Royer Corporation Team

Feb 20, 2017 1:29:42 PM

Many seafood restaurants around the world use some version of a fork to spear lemon wedges that are served with items like fish, shrimp, crab, scallops & more! 

The Royer Corporation team is proud to offer custom molded & decorated forks that feature restaurant logos, slogans & color combinations. Our clients use these personalized garnishing tools to serve the purpose, while displaying an elegant touch of branding. 

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Topics: Seafood Forks, Garnish Picks, Custom Forks, Branded Plastic Forks

Brickyard 400 Broadcast Features St. Elmo Shrimp Cocktail With Royer Custom Picks!

Posted by Royer Corporation Team

Jul 26, 2016 10:36:55 AM

The Brickyard 400, held each summer at the legendary Indianapolis Motor Speedway, is one of the most prestigious events on the NASCAR schedule. This year's race broadcast was carried on NBCSN.

St. Elmo Shrimp Cocktail & Indianapolis Motor Speedway go hand-in-hand, as they are both iconic in the Hoosier state. During the in-race broadcast on Sunday, St. Elmo Shrimp Cocktail was featured during a caution flag. In the video, custom garnish forks made by Royer Corporation, another longstanding Indiana business, are pictured spearing lemons and topping off the signature St. Elmo Shrimp Cocktail presentation.

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Topics: Cocktail Picks, Custom Branded Garnishing Tools, Garnish Picks, Shrimp Cocktail Forks

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