The Royer Corporation Blog

Easter Bunny and Egg Swizzle Sticks Help You Celebrate in Style!

Posted by Lauren Goebel

Mar 21, 2018 5:08:52 PM

Easter is just around the corner and everyone is getting their eggs and bunnies out of storage for this traditional holiday! As one of the oldest celebrated holidays, Easter dates back to the beginning of Christianity. Easter is the Christian holiday that celebrates the belief in the resurrection of Jesus Christ from the dead. It is the end of the 40 day period of fasting, prayer and sacrifice called Lent. 

While the background of the holiday is based on Christianity, many of the traditions that we associate with Easter are not. Dying eggs and the whole concept of the Easter Bunny have evolved over time. The whole thought of a bunny coming and leaving candy for children in baskets is thought to have originated with German immigrants back in the 1700's. Rabbits are, in many cultures, known as enthusiastic procreators—so the arrival of baby bunnies in springtime meadows became associated with birth and renewal.

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Class Up Your Golf Course With Souvenir Putter Swizzle Sticks & Picks!

Posted by Lauren Goebel

Mar 16, 2018 2:47:14 PM

It is finally the time of the year that we say goodbye to the snow and the cold and hello to sunshine and warm weather. Spring is just around the corner and more and more people are going to be making the move from indoor to outdoor activities—including golf!

With the increase of customer traffic, there is definitely an opportunity for golf courses to maximize profit. One great way of doing this is to offer a place for golfers to relax and put their feet up while grabbing a cold beverage after playing a long round of golf. Courses also serve popular cocktails to players during their rounds! The perfect way to increase the appeal of tasty, cold beverages are Royer's golf putter stirrers and picks!

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Topics: Cocktail Picks, Garnish Picks, Made in USA, Plastic Swizzle Sticks, Plastic Stirrers, Custom Cocktail Stirrers

The Best Tiki Swizzle Sticks Are Made By Royer

Posted by Lauren Goebel

Mar 13, 2018 4:11:13 PM

We recently got several awesome pictures of our custom tiki swizzle sticks in action from our good friend, Caroline Roe! Lei Low, Lost Lake and Three Dots and a Dash all feature our one-of-a kind tiki swizzle sticks. These unique stirrers showcase each respective bar in their own special way—in every drink they accompany! We love seeing our swizzle sticks in-use, doing their thing!

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St. Patrick's Day: The History of the Leprechaun & More!

Posted by Lauren Goebel

Mar 8, 2018 12:56:59 PM

The beginning of March brings a great deal of excitement. The weather is getting warmer, people are starting to get out more, and the wonderful holiday of St. Patrick's Day is upon us. Every March 17th, on the anniversary of St. Patrick's death, the Irish have observed this day as a religious holiday for over 1,000 years. This day for some is just another day during the season of Lent, but to others, especially of Irish decent, it is a day of partying, parades, drinking, food and having a good time! Here is some insight into the history of St. Patrick's Day, as well as info on how many of the traditions began!

St. Patrick

Saint Patrick lived during the fifth century. He was born in Roman Britain. At the age of 16, he was kidnapped and brought to Ireland as a slave. He later escaped but returned later and has been credited with bringing Christianity to its people. St. Patrick is seen as the patron saint and national apostle of Ireland. One of the best known legends discusses the ways St. Patrick used the Irish clover (Shamrock) to explain the Holy Trinity (Father, Son, and Holy Spirit).

Since between the 9th and 10th centuries, people in Ireland have been observing the Roman Catholic feast day of St. Patrick on March 17th. However, the first parade held to honor St. Patrick's Day took place in the United States, not Ireland. On March 17, 1762, Irish soldiers serving in the English military marched through New York City. Along with their festive music, the parade helped the soldiers reconnect with their Irish roots, as well as with fellow Irishmen serving in the English army. 

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Topics: St. Patrick's Day

3 Marketable Traits of Royer's Branded Swizzle Sticks & Cocktail Picks

Posted by Lauren Goebel

Feb 26, 2018 1:53:55 PM

To many people, swizzle sticks and cocktail picks may be looked at as simple, plastic, commodity items. In reality, though, they can be much more than that.

A well-branded swizzle stick can serve multiple purposes for restaurants, bars and the many other business sectors where they are found. Often times, beverage stirrers serve as one of the "little things" that customers remember. Any time something makes your business memorable, you're gaining traction over competitors. 

Check out the below perks of custom picks and sticks from Royer Corporation:

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Topics: Twitter, Advertising, Garnish Picks, Plastic Stirrers, Restaurant Marketing, Custom Cocktail Stirrers, instagram, Marketing

Royer Corporation Sponsors Ronald McDonald House "Red Heart Ball"

Posted by Tom Seaver

Feb 22, 2018 11:15:48 AM

Royer Corporation was excited for the opportunity to sponsor this year's 11th Annual Red Heart Ball, hosted by Ronald McDonald House Charities of the Central Valley, Inc. 

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Topics: Sponsorships, Plastic Swizzle Sticks, Custom Cocktail Stirrers

4 Examples Of Airline Branding 

Posted by Lauren Goebel

Feb 20, 2018 10:24:03 AM

Nowadays, one of the most preferred modes of transportation is flying. It is an easy way to get from point A to point B and all you really have to do is book your flight, pack your bags and show up on-time at the airport. It can, however, be a tad on the expensive side when compared with other transportation options.

The average amount that a person pays for a plane ticket is $379. Airline companies are constantly trying to outdo competition by using branding techniques to separate themselves from the pack. Check out the examples below!

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How Restaurants & Bars Can Appeal to the Millennial Generation

Posted by Lauren Goebel

Feb 15, 2018 11:50:44 AM

Millennials represent the future and they are now responsible for making purchasing decisions in all aspects of life. They are the largest since the Baby Boomers and Millennials are projected to be the most educated of any American generation. This is not only in terms of formal education— but also general awareness and knowledge of what is happening globally because of the internet.   

Currently, as a whole, Millennials have the lowest level of employment and are the lowest earning generation. They are, however, expected to have the biggest spending power because of their size. This is why knowing what they look for and what they like is so important for businesses.

The bar and restaurant industries should absolutely be well-versed in marketing to Millennials, as they are very social people! Below are some ideas that can attract Millennials to bars and restaurants!

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Topics: Garnish Picks, Plastic Swizzle Sticks, Custom Cocktail Stirrers, Bar Trends

More Than Just a Party; Mardi Gras Tradition Began in Mobile, Alabama

Posted by Lauren Goebel

Feb 8, 2018 2:22:02 PM

Depending on what part of the country you live in, you may have differing views of Mardi Gras and what it involves. For me growing up in Indiana, I have for the majority of my life associated it with going to Catholic school and getting ready for the Lenten season.

When I went off to college in southern Alabama, that all changed. I was right in the heart of where Mardi Gras began—Mobile, Alabama. There, almost everyone was off of work and out of school. For many locals, Mardi Gras was a day to spend time having fun with the family. It's a time of year that every family looks forward to and plans for months in advance.

Mardi Gras is the annual Carnival celebration in Mobile, Alabama. It is the oldest annual Carnival celebration in the United States, started by Frenchman Nicholas Langlois in 1703 when Mobile was the capital of Louisiana. - Wikipedia

Do any of the below activities ring a bell? Let's talk a little bit about some of the things people wanting to experience Mardi Gras should do to celebrate!

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Topics: Cocktail Picks, Royer on Amazon, Garnish Picks, Made in USA, Custom Cocktail Stirrers, Mardi Gras

Make Flowers Beautiful For All Occasions With Floral Card Holder Picks 

Posted by Lauren Goebel

Feb 5, 2018 10:40:28 AM

Along with Valentine's Day, funerals and anniversaries, flowers are sent every day for a variety of occasions. When someone receives flowers, their first instinct is wanting to know who sent them! The card, which is always secured by some form of card holder, is the first thing that the person looks for. They want to know who made their day by sending flowers.

Themed card holder picks can be very simple but also give bouquets a festive feel and a touch of elegance. They can also be fun and show compassion. Many times, a simple glance at the style of card holder being used can tell you what the flowers are being used for. Below are some great examples of floral card holder picks Royer can provide!

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Topics: Floral Card Holder Picks, Valentine's Day Floral Arrangements, Made in USA

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